Even though I love interior design, I have to admit that I sometimes find the industry a bit… well, elitist, if I’m honest. There is a certain snobbery about the brands you choose to specify, noses turn up if you recommend retail products and your…
If you run a locally based interior design business, or you are a local freelance interior designer, it can seem strange to need to use online marketing strategies to get new customers. After all, business connections are made at networking meetings, and work is obtained…
Before I became an interior designer, there were so many clues that this was what I was meant to be doing with my life that I now can’t believe it took me so long for the penny to drop. You see, not everyone is as…
A little while ago, I was scrolling through a local Facebook group when a post from a dog trainer caught my eye. I wasn’t looking for a dog trainer. My dog was fine. Or so I thought. But over the next few days, something shifted….
You’ve got a business to run, clients to look after, and projects to manage. The last thing you need is to be spending every spare hour creating content for six different social media platforms, and feeling guilty about all the ones you’re neglecting. Here’s the…
You’ve completed your training, you’re building your website, and then it hits you. You need a portfolio. Preferably a beautiful one, full of gorgeous after shots that make potential clients swoon. The problem? You’ve never had a paying client. So where on earth do you…
When I finished my interior design school qualification, I was pretty pleased with myself. I was now the proud owner of an official piece of paper, a certificate that was my proof that I was now an interior designer. Only there was a problem. I…
You launch your interior design website. It looks stunning. You tell a few people, share it on Instagram, wait for the enquiries to roll in. And then… silence. A few visits from your mum, maybe a friend who says it looks lovely, but nothing that…
Running a successful Interior Design business (or indeed any business) doesn’t happen by chance. Success is designed, strategically and by following tried-and-tested methods. As we head into the end of the year, one of the key strategies I recommend is to review your interior business…
As 2018 draws to a close, it’s time to get thinking about how you can make next year even more awesome than last year. It’s all too easy to finish up one year and just head into to next, hoping for it to be better…